How to choose truly eco-friendly tourism partners

How to choose truly eco-friendly tourism partnersHow to choose truly eco-friendly tourism partnersEarth Day is around the corner and according to tourism development expert Shannon Guihan of the not-for-profit TreadRight Foundation, responsible eco-tourism is possible.You might also enjoyNew neuroscience reveals 4 rituals that will make you happyStrangers know your social class in the first seven words you say, study finds10 lessons from Benjamin Franklins daily schedule that will double your productivityThe worst mistakes you can make in an interview, according to 12 CEOs10 habits of mentally strong people

Robots Reach for Goals

Robots Reach for Goals Robots Reach for Goals Robots Reach for GoalsCaltechs engineering design laboratory class was out to enjoy a little competitionbut one student didnt expect the robotics challenge to be like this.When we were told it would be a soccer competition, we learned you could have up to three robots, says Juliane Preimesberger, a junior majoring in mechanical engineering. We knew it would be a lot of work but it was the way to go.A 2 x 4 bump would be in the way on the course and there would be two goals, one at ground level and the other beginning a foot off the ground. We were going to have robots of different specialties, deciding to build two offensive robots and one defensive, with the defensive robot blocking the goal, she says.Her team, named Blitzkrieg Bots, ultimately went with four motors for each robot, giving them a maximum speed of 3,500 rpm and maximum torque of 2.27 millimeters, she says.Building the BotsAs far as materials, they were torn between aluminu m and wood. In the end, we decided on plywood because of sturdiness,she says. It was fun testing it. We hammered it, we threw it across the room, and mora.Team Blitzkrieg Bots (in the white t-shirts) winners of the ME72 competition 2016. prestige CaltechThey also needed to figure out how to connect the various pieces of the frame so they used more than 200 combined pieces of wood when calculated for the three robots. They could be machined rapidly with a CNC mill.The completed robots were controlled with Xbox controllers. We had a receiver connect between Arduino and the robot, testing first to see if it would move and then would it move the way we wanted it to, she says. By the time the competition came we all learned how to control the robots but we zupflmmeled certain people to be our drivers. We had a mock competition a few weeks before where the whole class got together and played against each other and we were able to see how the robots were doing against other teams.Then it w as time for the competition that counted and Preimesberger says it was a bit tense. We were varying degrees of anxious, she recalls. There was a round robin where youre playing all of the teams and that eliminated one. Now four teams remained for two semifinalist games and then a finalist game.And Then There Were TwoFinding themselves in the final, Preimesberger says there was a big potential problem. Our opponent had the ability to hit the higher goal, worth three points, and the lower goal was only worth one point, she says. They had some sort of elevator shaft it seemed and it allowed them to pick up the ball and raise it up.The crowd was very into it, Preimesberger recalls, with students from multiple elementary schools among the attendees.In the end, victory belonged to her team. We didnt beat them by a lot but we were happy to get the win, she says. We worked on this a long time and it felt great to see our robots working well.And the victory was more than just scoreboard deep . I learned so much about the design process from the project what you have to do when given a problem, bringing ideas, prototyping, and going back to the drawing board when things dont work out, she says. I also learned a great deal on the electrical side and wiring. I have to say that it was a very good experience in working on a team, getting a sense of strengths and weaknesses, and getting a better understanding on how to allocate.Eric Butterman is an independent writer.Learn more about prototyping and 3D printing at ASMEs AM3D Conference Expo.I have to say that it was a very good experience in working on a team, getting a sense of strengths and weaknesses, and getting a better understanding on how to allocate.Juliane Preimesberger, Caltech

Importance of Internships for Your Professional Career

Importance of Internships for Your Professional CareerImportance of Internships for Your Professional CareerHow important is it really to do an internship before applying for a job? Do you need to get the hands-on experience that is talked about when discussing the importance of internships or is it a matter of just landing the right job? During the school year, students may feel overwhelmed with coursework, sports, or co-curricular activities that may keep them extremely busy while leaving no time to think of doing an internship or a job. Many students may also feel that they are caught in a bind since they need to make money to pay for their expenses but they can only find unpaid internships in their field. Getting Your Feet Wet Internships are a proven way to gain relevant knowledge, skills, and experience while establishing important connections in the field. Internships are also a way to get your feet wet and find out if a specific field is something you could landsee yourse lf doingfull-time. Internships may be completed during fall or spring semester or full time over the course of the summer. Unpaid internships may be easier to get but may also pose problems if making money is necessary, especially during the summer. There are many who cannot afford to work for no pay, so they are forced into doing menial jobs such as wait staff or bartending to work their way through college. It may preclude some from doing an internship which may be a detriment when hoping to get a full-time job. Financial Considerations Financial considerations when looking for an internship can make a big difference in the decision-making process. Sometimes, students will take a part-time or full-time job to supplement the time that they are spending at their internship. Whether an internship is paid or unpaid, there are many things that need to be taken into consideration to decide if an internship is worthwhile. Its important to decide if an internship will ultimately be in the best interest of the student to help meet the requirements needed when applying for a full-time job. How to Get Funding for an Internship Some colleges also offer funded internships for students. Check with your college to see if they offer a funded internship program that may help to meet the requirements of your college curriculum while offering experiences that employers seek when hiring new college graduates for entry-level jobs. Many foundations and organizations offer financing to college students so they may try writing to a number of them to see if they provide funding for college students seeking to do internships in their field. Having an Internship and a Job Students may elect to do a summer internship a couple of days per week while working a part-time job for the remainder of the time. For those who need to maximize the amount of money they make over the course of the summer, they may look into doing an internship during the academic year when they are less likely to expect to make money to help defray their college expenses. In addition to internships, volunteer opportunities can also be an excellent way to gain experience and exposure to the workforce. Employers love to see volunteer experiences on a students ?resume. Volunteering shows commitment to causes and certain values that are intrinsic to the individuals who have participated in these types of experiences. Employers look for employees who are publicly engaged and who take an interest in community service and in doing good work. What Employers Want Internships and volunteer experiences make candidates more competitive in the job market. In addition to gaining exposure and experience in the field, they also provide an opportunity to see if the particular career field is the right one based on getting personal experience in the field. No matter what opportunities you engage in, its important to maintain professionalism and take on the individual responsibility that is requ ired. The Benefits of Completing an Internship By doing a great job and completing more than what is required of you in your internship, you will be creating a great impression that can provide a great reference letter at the least, and may even potentially lead to a potential job offer. When you leave the organization at the end of the internship, you should ask for a recommendation letter that you can keep on file for future reference. Internships Are a Learning Experience Internships are a great way to learn the ropes so even if you find yourself filing or making coffee, as long as youre learning about the field take advantage of the opportunity and dont take the experience lightly. Asking questions is one key to learning in an internship and keeping yourself flexible throughout the internship can open many doors.

Marine Corps Customs and Traditions

seestreitkraft korporation Customs and Traditionsseestreitkraft Corps Customs and TraditionsIn the Marine Corps, practically every custom has grown out of the manner in which Marines of the past conducted themselves as well as present Marines honoring Marine heroes of yesterday. Many Marine customs have been incorporated into regulations in order to standardize conduct throughout the Corps, but some of them cannot be found in written directives. Knowing and observing these customs, both written and unwritten, is important to each Marine because it keeps him mindful of the heritage and traditions of his Corps, and of his duty to uphold them. In addition, it makes him feel that he is a part of the team and helps to create the strong bond of loyalty between him and all other Marines that has become a distinguishing mark of the Corps. When you think Marine Corps, you may think of the night in Tun Tavern in 1775 where the first recruitment drive for Marines began in Philadelphia prior to the Revolutionary War. You may think of the terms Jarhead, Leatherneck,, or Devil Dogs, but The Few, The Proud are best known for Semper Fi (always faithful) and being the First to Fight in more than 300 beach landings throughout the 250 year history. Ooh-Rah Marine Corps Birthday One of the most famous Marine customs is the observance of the Marine Corps Birthday. Since 1921 the birthday of the Marine Corps has been officially celebrated each year on 10 November, since it was on this date in 1775 that Continental Congress resolved, That two Battalions of Marines be raised.... Over the years the Marine Corps Birthday has been celebrated in a wide variety of ways, depending on the location and circumstances of the Marine units. The celebration involves the reading of an excerpt from the Marine Corps Manual and a birthday message from the Commandant the cutting of a birthday cake by the commanding officer and the presentation of the first and second pieces of cake to the oldest a nd youngest Marines present. Salutes Some of the most important customs of all are those of military curtesy. In the Marine Corps, curtesy is an expression of respect for the authority possessed by an individual, as well as a demonstration of respect for the Corps as a whole. Through the use of the various forms of military courtesy a Marine says, in effect, As brothers in arms and fellow Marines, I consider you worthy of my respect. When used in this manner, military courtesy assumes one of its most important roles it is an expression of the respect a Marine has for other Marines and for himself. Of all the forms of military courtesy, the various salutes are probably the most important. They are certainly the most obvious and frequently used. Saluting is the traditional form of greeting between men of the profession of arms and it is an honored tradition of military organizations throughout the world. Marines in uniform salute officers (or senior officers), even if that office r is in civilian clothes (assuming the Marine recognizes the individual as an officer). Conversely, its not considered appropriate for a Marine incivilian clothesto initiate a salute to an officer (or senior officer), even if that officer is in uniform. During the playing of the National Anthem, at morning and evening colors, and at funerals, if in civilian dress, Marines uncover and hold the hat over the left breast at such times as those in uniform salute. Many stand at attention when in civilian clothes as well when hearing the National Anthem or the Marines Hymn. Miscellaneous There are many other customs which have significance in the life of a Marine. A few of the notable ones are listed here. Boarding a small boat or entering a car. When boarding a small boat or entering a car, Juniors enter first and take up the seats or the space beginning forward, leaving the most desirable seat for the senior. Seniors enter last and leave first.Serenading the Commandant. Commencing wi th the last New Years Day of the Civil War, on the morning of 1 January of each year the Marine Band serenades the Commandant of the Marine Corps at his quarters and received hot buttered rum and breakfast in return. Wetting Down Parties. Whenever an officer is promoted, he customarily holds a wetting downparty. At this time the new commission is said to be wet down. When several officers are promoted at the same time, they frequently have a single wetting down party.Wishes of Commanding Officer. When the commanding officer of a Marines says, I wish or I desire, these expressions have the force of a direct order and should be acted upon as if he had given a direct order.Looking Out for Your Men. One feature which has made the Marine Corps such a respected organization is the custom of Marine leaders looking out for their men. A Marine leader makes sure his men are comfortably clothed, housed, and justly treated. For example, in thefield,a Marine officer takespositionin the mess line after all the enlisted men in order to ensure all men get their food. A Marine leader never leaves a wounded or dead Marine on the battlefield to fall into the hands of the enemy. Being a Marine.But the most outstanding custom in the Marine Corps is simply being a Marine and all that it implies. Call it morale, call it esprit de corps, call it what you willit is that pride which sets aUnited States Marineapart from the men of other armed services. It is not taught in manuals, yet it is the most impressive lesson a recruit learns inboot camp. It is not tangible, yet it has won fights against material odds. Some Classic Quotes About Marines Senator Paul H. Douglas stated Those of us who have had the privilege of serving in the Marine Corps value our experience as among the most precious of our lives. The fellowship of shared hardships and dangers in a worthy cause creates a close bond of comradeship. It is the basic reason for the cohesiveness of Marines and for the pride we hav e in our corps and our loyalty to each other. A Marine is proud of his Corps and believes it to be second to none. He is loyal to his comrades and to the Marine Corps, adhering always to the motto Semper Fidelis (Always Faithful). Marine have garnered respect from other members in our military and special operations communities as well as the foreign fighters Navy SEAL Chris Kyle stated, In my experience, Marines are gung ho no matter what. They will all fight to the death. Every one of them just wants to get out there and kill. They are bad-ass, hard-charging mothers. RAdm. J. R.Stark stated Marines I see as two breeds, Rottweilers or Dobermans, because Marines come in two varieties, big and mean, or skinny and mean. Theyre aggressive on the attack and tenacious on defense. Theyve got really short hair and they always go for the throat. Gen. William Thornson, U.S. Army stated There are only two kinds of people that understand Marines Marines and the enemy. Everyone else has a secon d-hand opinion.General James F. Amos stated Once a Marine, always a Marine. The title is permanent. Do not use former Marine, as it implies no longer a Marine. Youre a Marine, just in a different uniform and youre in a different phase of your life. But youll always be a Marine because you went to Parris Island, San Diego or the hills of Quantico. Theres no such thing as a former Marine. In closing, as the day ends for the Marine recruit attending USMC boot camp, the final words out of the recruits mouth are, Good Night Chesty Puller - wherever you are

Things You Should Know About Best Free Online Will Maker

Things You Should Know About Best Free Online Will Maker Besides it enables you to enjoy the business of your visitors. For example, there might be times when youre too tired or feel lazy to leave the comforts of your own house to eat outside. When you first figure out that you may choose to look towards platzdeckchenting up your own small business online, you have to adhere to some simple advice right off the bat. Since you may see, youve got plenty of alternatives. As you construct your text message list its important that you remain compliant with advertising laws around text messaging. The site will store your will for as many as a single year, which means you have some opportunity to produce changes without needing to finish a new document from scratch. Getting customers to sign up to get offers from you via text message is nearly as straightforward as letting them know they can. The internet alternative is $59.99. Best Free Online Will Maker - the Conspiracy In it, youll locate a duplicate of the will itself Youll also discover a checklist with step-by-step instructions on how best to select the document youve made online at no cost and turn it into a legally binding document. Furthermore, it permits you to select your own DVD cover for video. You do, however, have the choice of saving the last document for a portable document format or Word document. The best will software contains a spellchecker to guarantee whatever you add is accurate, checklists so that you know what information you have to gather before starting your will, and worksheets to continue to keep your assets and beneficiary info in order. You should have to keep an eye on your on-line banking account carefully. There are a few points for the client to execute the safer transaction in internet banking. Starting in the internet business world, doesnt even begin with the business itself. The internet banking makes it increasingly sensitive because all of the information and financial transactions take place online. Free classified ads are extremely unique and attention grabbing ads when compared with standard advertisement. Pet shops also offer direct door shipping. Chancing upon a pet shop, a dealer or a breeder would be a tough job for you but searching for pets online will let you begin to understand the people which actually sell pets. On Online Coupons Online, people may acquire fantastic discounts on web hosting services that will permit them to set up their very own websites and do business or simply create a blog. If youve opened a web-based account than you should have to find the bank website thoroughly because therell be a chances to have similar kinds of website. There shouldnt be any fears in regards to using online coupons. If buying or selling online its important to deal on trustworthy sites. A digital forensics business may be proper for you. In some instances, a business may need to move some folks along quickly, to be ab le to expose them to a wide selection of experiences, and possibly to fill vacancies. Especially if your business has national or worldwide reach. On a standard basis, each business must examine its wants and resources to ascertain where it needs to get successors in place or in the procedure for learning the requisiteur disciplines. In many instances, your partener wont be thought to inherit your estate unless you place it in writing. The previous will and testament really isnt the only important document necessary for planning your estate. Some are ideal for a 1 person enterprise. 1 thing you wont get that a number of the other will makers reviewed here offer, nevertheless, is the advantage of legal support and expertise. Using all the absolutely free materials out there on a broad variety of subjects so you become prepared, will be among the biggest steps you may take towards ensuring your success. Each individual ought to have a concisely determined path toward the goa l set for them. On-line media is a great method of showcasing ones talent and a growing number of folks are making use of it. Preparing a Will is the easiest approach to ensure your funds and property will be distributed in accordance with your wishes. Through Glasyads, youre able to earn money in the least expensive and efficient way and also eradicate unwanted things around the house because Glasyads are targeted at specific places and are excellent for finding buyers in your region. A lot of information is provided to make sure you truly feel confident in the will creation procedure. The Fight Against Best Free Online Will Maker Obviously, there might be some dos and donts of good dating, but theres no structure or technique. The training about the usage of distinct instruments and machines, which are used for woodworking, also is a significant part woodworking training online. HubSpot Academys certification program is another alternative if youre trying to sharpen your on- line advertising skills. There are many choices for wood working training online. Typically, theres a class, which is like an internet dating guide. Woodworking training on the internet is a sort of training in which an individual can learn various techniques in woodworking through the net. An individual can learn different methods, which are used for woodworking. A person ready to join such training program can join with them through the very same site.

A Secret Weapon for Resume Formats 2018

A Secret Weapon for Resume Formats 2018 Resume Formats 2018 The clean and easy design can help you to demonstrate your skills, portfolio items in an important way. For instance, it includes a skills page at which you can use icons to clearly show your proficiency in many categories. You may also download completely free templates from our Resume Library to get going on your best resume. Most of our Resume Templates can be found in various color schemes to offer you better editing opportunities. Resume Formats 2018 Options It was really really hard to do, because it wasnt straightforward. Once youve reviewed resumes in your field, peruse resumes across fields to learn how to vary using action verbs and receive a feel for what makes a highly effective accomplishment statement. The Start of Resume Formats 2018 The Internet states the functional resume format also called the skills based resume is a remedy to the majority of issues with employment history. Just make sure, whi chever format you decide on, which youre targeting it for the job which youre applying to. Each resume format was made to improve your odds to find the job in 2018. All you have to do is add your details. Below, you will locate a list of resume examples that may assist you with your work search. Its cool that youre trying to find a job to have some money, but you need some issues with resume. Even youre using non-traditional job searching approaches and dont use any on-line sources. You can also check at any of the samples of various kinds of resumes for various kinds of careers. Its fast and simple to use. The very first thing you ought to do is make sure a prospective employer knows whose resume theyre taking a look at The very last thing you wish to do is receive a job that you cant do. You are unable to compose a single resume for a number of kinds of jobs. When youre working at your present job youre not stressed, seems like everything goes smooth and with no troubl es. The Bad Side of Resume Formats 2018 Quite simply, it is a big game changer. You may be the person who would say its not quite as easy as you write about doing it. Free resume templates download is a favorite process which lots of individuals follow to draft resumes for professional explanations. You should understand, that resume format is essential, as it can boost your odds to get invited for an interview. Resume Formats 2018 - Overview Youll also receive a titelbild letter page which you can drop a personalized message into. You may also see resume template. Youre able to download the resume template at no cost and can readily edit the template using Microsoft word. Employing a resume template saves you a good deal of time. The History of Resume Formats 2018 Refuted The PSD is quite simple to edit and customize. Its possible for you to stop seeking the best resume templates for Word at this time. Resume formats can be readily found and downloaded from the inte rnet. Many formats available A tremendous benefit of our CV layouts is that theyre supported by all well-known formats. The Demise of Resume Formats 2018 Again, you would like to make certain that your resume is readable. When you format your resume you need to be certain your leave enough margin space to permit for printing. A Startling Fact about Resume Formats 2018 Uncovered Otherwise, you definitely must adhere to a traditional resume. Top resume builders arrive equipped with various features that makes resume writing seem effortless. Regardless of the demand to advertise oneself uniquely, remember that many major organizations utilize Applicant Tracking Systems (ATS) to scan submitted applications. Whichever service you select, I cant overstate the worth of employing an expert job resume template. As you may have noticed, design is only one of several elements in your resume that may capture attention. The absolute most hard step here is to determine which resume fo rmat is best for you.

Life After Teller Resume

Life After Teller Resume Our resume builder gives you tips and examples on how best to compose your resume summary. Resume stories dont need to be long. Take a peek at our 8 job skills you need to have web page to locate some of the items which employers are usually hunting for. Dont forget that writing a good resume is not rocket science especially if it is simple to access expert help online. The role they play is essential to the bank since they are those that process the withdrawals, deposits and payments etc.. Youve got to remember to make it seem professional. Tellers must be ready to refer a customer to a sales associate or a manager to determine if they can enable the customer with a service or product. In the event the candidate has the capability to grow, then there needs to be some facts from his prior versetzung in companies or within one company. Tellers must understand how to manage simple customer issues. They must know how to operate a computer. They wi ll have to handle large sums regularly. They can be regarded as the face of the bank because they are one of the employees customers make contact with when they walk into the banking hall. To learn more on what it requires to be a Bank Teller, take a look at our complete Bank Teller Job Description. Bank teller is an entry level, or so the requirement is quite simple and easy. Bank tellers handle a lot of the customers that come into a financial institution. They must have a good math aptitude. Teller Resume the Ultimate Convenience A bank usually deals with a massive customer base. If youre planning to put in an application for a new job, you ought to check an effective Bank Teller resume sample. Use the bank teller resumes found on the internet to create your resume so as to find a concept of the right format. Sample Bank Teller Resume Objectives Be certain to customize each resume to incorporate the name of the organization. Things You Should Know About Teller Resume Your employer may offer a number of the training needed. Youre able to grow to be a teller if youve got a high school diploma or college degree. You are going to be working closely with the public and ought to have a personable demeanor. Its hard for employers to assess the work history of job applicants. Take a look at the above mentioned example resume, and also jot down as many experiences since you can remember from your preceding teller positions on a sheet of paper before you start typing out your resume. Youve got to compose a deckblatt letter. Ensure you know what things to include in a cover letter, and have a look at our cover letter hints and tricks. When writing your letter focus on the particular experience and skills you have that relate right to the essentials of the banking position. Its also a good idea to tailor your work application to demonstrate the manner in which your work experience specifically meets the prerequisites of the job which youre applyi ng for. Youll be judged whether youre excellent for the job based on the standard of your resume hence the importance for its excellence. Emphasize prior customer service abilities and experience that you can have. Work experience consist of work background and tactics which are from the job which you are searching for. Teller Resume Secrets That No One Else Knows About An entry level teller will want to convince the hiring manager through the resume which he or she is the very best on the market. Landing a job for a bank teller is excellent as its respectable work with a good salary that needs no experience (although experience is very good too). When you make an application for a teller position, you should attempt to convince the employer that you truly need to have the job, that you didnt apply simply because you couldnt locate a better position. Position of a teller provides an exceptional opportunity to combine the two in 1 job. Resume layouts are ideal for folks who no longer have got the art of manufacturing impressive resumes. These templates are very helpful for entry level candidates trying to find a bank teller job. Writing a good resume summary can offer your resume a boost and boost your odds of being called to an interview at which you are going to have the chance to convince the recruiter why youre the proper bank teller to employ.

These Eight Employer Branding Strategies Use Storytelling to Inspire and Engage

These Eight Employer Branding Strategies Use Storytelling to Inspire and EngageThese Eight Employer Branding Strategies Use Storytelling to Inspire and EngageThese Eight Employer Branding Strategies Use Storytelling to Inspire and Engage ShawIs your employer branding strategy stuck in the occasional-blog-post-if-someone-has-time rut? If so, its time to get on board the fast-moving employer branding train.Many companies have discovered the benefits of investing in their employer branding story. In fact recent research conducted with Human Capital Media Research and Advisory Group found that nearly 50 percent of surveyed companies plan to increase overall spending for employer branding in the coming year.So how do you get started? Weve compiled a list of eight companies that created stellar employer brand content in 2017 to inspire you. These examples demonstrate how storytelling can be used to inspire and engage job candidates as part of your employer branding.By featuring real employ ees with real-life messages, these companies enable job seekers to imagine themselves in the role. And by taking advantage of social media, they effectively increase their brands reach and drive engagement.Theseinspiring ideas and techniques can help youformulate an employer brandstrategy that will resonate with job seekers, employees and consumers.1. General Electrics Video What If Millie Dresselhaus, Female Scientist, Was Treated Like A CelebrityGE made a splash this year when it released a video depicting a world in which great female scientists are treated like celebrities. The video announced GEs goal of employing 20,000 women in technical roles by 2020. After first airing during the 2017 Oscars, the video welches quickly followed by Internet applause for its message and now has nearly one million views.Key takeaways Creativity, transparency and a high level of investment by decision makers have been the hallmarks of GEs widely touted rebranding efforts. In 2016, the company be gan calling itself a 124-year-old startup.The values a potential employer demonstrates are often a critical factor in deciding whether or not to accept an offer, especially for Millennial job seekers. GE has made excellent use of employer branding content to convey their values in a smart, engaging way.2. Accentures InclusionStartsWithI CampaignAccenture went a long way toward demonstrating transparency by helping its own employees share their diversity-related struggles in this highly shareable video. They also created a hashtag that employees have been quick to rally around.As a result, both Diversity Inc. and Fortune covered this campaign positively, furthering the companys reputation as a great employer. Another plusAccenture readily shares its diversity numbers, allowing the general public and any potential candidates to track how theyre doing against their diversity goals.Key takeaways Transparency, honesty and savvy use of both employee-generated content and social media make Accentures approach a valuable example for brands to follow. And since Millennials prioritize diversity, doubling down on the topic is especially smart from a talent acquisition standpoint.Millennial talentwants to be engaged with your brand. Employer Branding Solutionscan help you reach young talent where they hang out online.3. Booking.coms One Mission ProjectBooking.com challenged its thousands of employees to document their own trips and vacations with a company-provided GoPro. The project led to an inspiring video that aligns employees with Booking.coms mission To empower people to experience the world.The true-to-culture campaign not only yielded an impressive video with mora than 5.5 million viewsand also created a rallying point for employeesas well as spin-off advertisements for further recruitment marketing. Thats a strong way to attract like-minded, adventure-seeking job candidates.Key takeaways Leveraging employees to humanize your employer brand and its values with vid eo storytelling can be a smart and cost-effective method for creating authentic, effective content. Booking.coms done it very smartly here. If your company lacks dedicated filming resources, Video Profilesmake it easy to tell your brand story.4. Microsofts Microsoft Life Blog and InstagramMicrosoft is a longstanding brand in the ever-evolving tech industry. This can make it tough for the company to compete for talent with newerand sometimes trendiercompanies.This year, though, Microsoft made progress in repositioning its legacy brand by showcasing its inclusive, hip and inspiring culture through its Microsoft Life blog and Instagram account. The blog is largely written by employees and features stories about the companys truly unique working spaces. It even delves into a company-wide networking group for cat lovers dubbed Cats at Microsoft, or Mcats (we promisewere not making this up).The Microsoft Life Instagram, which boasts nearly 100,000 followers, offers an inside look at emplo yees day-to-day work by featuring pics of projects, cool conferences and even the microgreen gardens in their cafes.Key takeaways Microsoft faces a problem common to large, established companies attracting younger talent that wants to work for cool companies. This campaign addressed this perception head on via employee-generated content and effective use of social media. Other big companies should take note.5. Salesforce OhanaSalesforce is all about its Ohana, the Hawaiian word for family. And like any proud parent, the company loves to share photos of family membersin this case, happy employeesdoing cool, fun and interesting things via its Instagram account.But the real story here isnt about how and what Salesforce shares on its Instagram, its about demonstrated employee engagement. Salesforces employees have jumped into the role of brand ambassadors,readily sharing why they love working for the company with their own social accounts, using SalesforceOhana across social platformswh ich is a great way to expand your reach organically.Key takeaways Salesforce empowered its employees to be brand ambassadors, and thats a great lesson for companies who put their values front-and-center.helps candidates understand your company values through company profile pages and branded job ads. Learn mora about Employer Branding solutions.6. Etsys Parental Leave VideoGood recruitment content does more than just tellit demonstrates a companys values in action. That includes showing the impact of benefits on the lives of real employees. Thats exactly what Etsys video about its parental leave policy does.After the company announced it would offer employees six-and-a-half-months paid parental leave in 2016, Etsy recruited its own employees to share their stories and explain the difference it made in their personal lives and at work. Fair warning watch with tissues handy.Key takeaways This is a perfect example of the power of highlighting unique company benefits and how to do it ri ght. Real people. Real impact. Real good7. Twitters Career SiteTodays professionals want to know how they will fit into your organization. Why? They want to better understand the impact they could make.Twitter has organized its career site accordingly. As users scroll through Twitters teams to find open jobs that fit their experience, they wont see typical department headers like Marketing, Human Resources or Product Development. Instead, theyll read the function and impact of each team Promote the Business, Keep Us Running and Build the Product.Key takeaways Twitter turns the stale careers page idea on its head through transparent content that anticipates job seekers questions. It demystifies the companys structure and provides clear, accessible information about their goals, vision and values.This type of transparency is likely to appeal to busy job seekers looking to quickly assess culture and job opportunities. Hopefully, Twitter will share some data about how this approach has impacted their hiring and retention efforts in 20188. Johnson Johnsons Career Stories and General Motors Employee StoriesLike GE, Johnson Johnson and General Motors both understand that stories shared by real employees can be some of the most compelling reasons to join a company.Johnson Johnsons website not only highlights employees career paths, but does so in a visually interesting and easily digestible way.In similar fashion, General Motors humanizes its brand and relates to candidates by highlighting real employees using video to increase engagement. In its video series, GMs people share their day-to-day tasks, discuss their professional growth and explain their worka great way to help candidates imagine themselves working there.Key takeaways Like Microsoft and GE, Johnson Johnson and GM are established companies that have learned to compete with the Snapchats of the world. These stories are a great way of showing off their people and what theyve accomplished. Plus, these st ories give interested candidates a taste of what they could accomplish on the job. Beyond the powerful storytelling in these examples, note the use of content formats beyond just blog posts, such as infographics, videos and long-form features. Consider using a variety of formats as you create your recruitment content. Make 2018 the year your company shares its employer branding story with the world. Get a running start with Employer Branding Solutions. And download our guide,The Essentials of Employer Brand.Get CreativeStorytelling is a big part of establishing your brands place in the market. And as you can see, there are plenty of creative ways your company can reach out and grow your audience. Want to learn more?Sign up for exclusive https//www.youtube.com/ adviceand well send you the latest marketing strategies, recruiting tips, and hiring trends to help you develop your companysbrand and find freshways to engage with your customers.

5 of the Best Resume Tips for Moms

5 of the Best Resume Tips for Moms5 of the Best Resume Tips for Moms20The kids are in bed. The hubby is watching TV. The house is quiet. Its the perfect time to revamp your resume as the first step in your newfound job seeker status. But as you stare at the old version of your resume on your computer screen, youre stumped. How do you address the time gaps? How do you bulk up your skills?Here are five of the best resume tips for moms who are planning to return to the workforce.Dont use chronological order without strong summary and key skills sections. Traditional resumes will have work history listed from the most current to the oldest. But if you havent worked in eons, you dont want the first thing the hiring manager sees is an old date. Sadly, that can count against you and cost you the job.Instead, structure your resume so that it begins with a career summary and a list of your key skills and proficiencies. The idea is to have your resume departure off with what youve accomplished , notlage the last time you were employed. So make sure that the paragraph spotlights your key qualifications. Below that you can list your work experience in chronological order.Learn how to make ahybrid chrono-functional resume to handle resume gaps.Showcase your skills. Just because you havent been in the workplace for a while doesnt mean you havent amassed new skills. Lets say that you were on the PTO of your childs school, helping spearhead fundraising campaigns. That translates into a project management position. Or perhaps you penned the schools newsletter. That gives you new writing, editing, and reporting skills to put on your resume.Look for the ways in which youve helped out in your childs school, and dont be shy to list them on your resume. They all count as workplace skills that you can use.Keep it professional. Even if you list skills that youve acquired, you should never give a eignung employer too much personal information about yourself. For example, dont mention if your skills were acquired helping your child who is in elementary school, high school, or even college.That way, a potential employer cant calculate approximately how old you are or count it against you if you have young children or older kiddos. And if youve been helping your hubby in his business, try not to reference his name, instead using the businesss name. The goal is to be as professional as possible so youre not eliminated before you have a chance to interview in person.Include any education. Keeping your skills and education fresh are something that employers look for. Sadly, it may be assumed that being a stay-at-home mom means that youve slacked in both areas. So if youve taken an online course, webinar, or a local class, be sure to list it on your resume. Any fresh content that you can include counts in your favorMind your language. Youve spent the last few years volunteering at your kids schools, as well as in your local community. Its not a good idea, though, to use the word volunteer on your resume. Even if youve amassed some great skills, stating that you were a volunteer minimizes not only the importance of what you did, but your potential earnings potential. An employer can read that to mean that he can offer you a lesser salary since youve volunteered in the past. So be sure to give yourself accurate, yet honest titles for the volunteer work that you have done. This will ensure that youre representing yourself in the best light possible. Titles like coordinator, administrator, project manager, and bookkeeper might make solid substitutions.Re-entering the workforce after a long absence requires creativity, and nowhere is that more evident than on your resume. Just keep in mind that you are not lying when you are revamping your resume. By using these resume tips for moms, you are simply shining a spotlight on your real skills and experience that you want a hiring manager to focus on.Start Your Job Search. Sign Up for Today members can create a well-designed resume through their account